When Did the Web Get Boring?

An illustration of a person sitting at a desk, using a computer with a large monitor. A plant sits on the right, while the screen displays an indie web page layout inspired by classic webring aesthetics.

There was a time when the internet felt like an adventure. You didn’t scroll – you wandered. You clicked glowing gifs, tripped over someone’s deeply personal homepage, and found yourself in an entirely new world built out of passion, not platforms.

Now?

It’s clean. Optimized. Predictable.

Every homepage is a timeline. Every discovery filtered through an algorithm. Every creator expected to perform for an audience they can barely see.

  • We stopped linking.
  • We stopped wandering.
  • We stopped finding each other.

But here’s the thing: that version of the web — the weird one, the human one — it’s not gone. It’s just buried.

Webring Studio is our way of digging it up.

We’re bringing back the old-school webring – not as a throwback, but as a revival. A rebellion. A quietly powerful way to connect creators who still care about personal sites, handmade corners of the web, and being discovered for who they are – not how well they hustle.

It’s simple. No algos. No followers. No pressure.

Just you, your site, a tiny badge, and a growing circle of kindred spirits.

If you’ve got a blog, a personal project, a digital garden, or a tiny shop you’ve poured yourself into – there’s a place for you here.

Let’s make the web feel alive again.

Spread the love – retro style

Illustrated avatar of "Konnectsus" aka Donna

Written by:

Konnectsus (also known as Donna in real life)

She is the founder of Webring Studio, helping kindred sites find each other again – quietly, intentionally. One link… one ring at a time, she connects us.